Club Industry East 2010 Conference Agenda
Wednesday, May 5
9:00 AM - 12:00 PM
Session B1/C1 Independent Clubs: Your Business Model is Broken. Fix It NOW!
9:00 AM – 10:15 AM
Session B2 Teaching Your Personal Trainers How to Sell
Session B3 Social Media Marketing Strategies: Making Sense of Facebook, Twitter and LinkedIn
Session B4 Generate Revenue from Semi-Private Personal Training and Small Group Training
Session B5 Program Design for Any Sport
Session B6 Integrating Personal Training Into the Corporate World
Session B7 Retention In the Real World
Session B8 Core Concepts in Wellness
10:30 AM - 11:45 AM
Session C2 What They Didn’t Teach You in College: Financial Fundamentals 101
Session C3 How to Grow Your Retail Sales and Ancillary Revenues
Session C4 Integrating a Mixed Martial Arts Program into Your Facility
Session C5 Make More Money in Less Time
Session C6 Balance Training for All Ages
Session C7 10 Success Steps for Better Retention
Session C8 Integrate Weight Management into Your Fitness Department
12:00 pm – 1:00 pm
Luncheon Roundtables
1:15 PM - 2:30 PM
Session D1 How to Survive and Thrive in Today's Economy
Session D2 The Top 5 Things That Must Be Done When Renovating a Club
Session D3 47 PROVEN Cost-Effective Marketing Tips for the Independent Operator
Session D4 Use the Six Dimensions of Wellness to Attract and Keep the Active Aging Market
Session D5 The Ultimate Fitness Experience: What Your Training Clients Really Want!
Session D7 Love the Ones You Are With: Three Key Strategies to Achieve Superior Client Retention
Session D8 The 6 Pillars for Growing a Successful Medical Exercise Business
1:15 PM - 4:15 PM
Session D6/E6 Functional Training and Sports Conditioning
2:45 PM - 4:00 PM
Session E1 The Latest Trends in Club Management
Session E2 I Can't Take It Anymore! Managing the Stress of Managing a Gym (You Can Do It Without Hurting Anyone)
Session E3 Getting a Competitive Edge with E-Marketing Strategies
Session E4 Using an Integrated Approach to Program Design
Session E5 Personal Training and Group Fitness Departments - Working Together
Session E7 Newest Customer Service Strategies You Can’t Afford To Miss
Session E8 Cutting-Edge Nutrition for Your Clients: An Eye-Opening Seminar
Thursday, May 6
8:30 AM - 9:45 AM
Session F1 A Business Strategy That Will Leave Your Competitor Without A Prayer
Session F2 How to Finance Your Company's Expansion
Session F4 How to Be the Personal Trainer Everyone Wants to Hire
Session F5 Movement That Matters for Older Adults
Session F6 Strength Training for Youth
Session F7 Stop Attrition Before It Starts: Integrating the New Member
Session F8 How to Prescribe a Long-Term Healthy Lifestyle Strategy for Your Patients/Clients
8:30 AM - 11:30 AM
Session F3/G3 Sales and Retention: The Key Dynamics to a Successful Club
10:00 AM - 11:15 AM
Session G1 The New Reality of Successful Fitness Center Operations
Session G2 Using Program Marketing to Drive Sales
Session G4 Day in and Day Out Expectations of the Fitness Manager 2010
Session G5 Training Special Populations: Contraindication for Specific Conditions and Diseases
Session G6 Core Training for Any Client
Session G7 Selling Through Service
Session G8 Moving Into Wellness: Will Your Club Qualify to Participate?
11:30 am – 12:30 pm FREE to All Attendees
Keynote Address: Bucky Dent, NY Yankees (3-time All-Star, 2-time World Series Winner), and Owner, Bucky Dent Baseball School
2:00 PM - 3:15 PM
Session H1 Immunity to Change?
Session H2 Seven Marketing Secrets to Pump Up Your Sales
Session H3 Marketing Programs and Services to Baby Boomers, Silents, and the GI Generation
Session H4 Powerful Leadership Tools That Will Help You Influence Others
Session H5 Starting Young: Coaching Kids in Healthy Eating, Exercise and Sports Habits
Session H6 Maximizing Profit with Group Medicine Ball Training
Session H7 Retention Improvement Action Points
Session H8 Sports Supplements! Promises, Pitfalls & the Good Stuff!
4:00 pm – 5:15 pm
Industry Forum: Can Personal Trainers Cure Disease? FREE to all attendees
Friday, May 7, 2010
8:30 am – 9:15 am
Networking Breakfast
9:15 am – 10:00 am
Keynote Address: Ali Vincent, First Female Winner of “The Biggest Loser”
10:15 AM - 11:30 AM
Session J1 Legal and Business Issues Associated with Raising Money in a Tight Economy
Session J2 Marketing for Success
Session J3 Core Training with Small Balls
Session J4 30-Minute Workouts
Session J5 Strength-Training, Metabolism and Fat Loss
Session J6 Programming for Profit and Retention
11:45 AM - 1:00 PM
Session K1 7 Tools for Implementing Your Ideas In Your Club
Session K2 Leading, Marketing and Selling in a New Economy
Session K3 Core Training for the Sport of Motherhood
Session K4 High-Intensity Training
Session K5 Applying the ACSM Strength-Training Guidelines
Session K6 Group Fitness as Your Best Retention Tool